Archive for January, 2009

Perception Is Reality, 360 Degrees

Friday, January 2nd, 2009

I recently attended a networking event for small businesses and, as is customary at these events, everyone passed their business cards around. Now, since I am in the business of helping small businesses prepare and present the best possible image for themselves, I tend to take a good look at the overall quality and presentation of the business cards that come my way. Usually, there are a few cards in the bunch that could use a little sprucing up.

So it was at this particular event.

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